‘Narrative Evolved: Video Games and Storytelling’

“Daniel Floyd, a professor at Savannah College of Art and Design, has made several of these animated slide shows, but this one hits home for the Jawbone.tv crowd. It’s called ‘Narrative Evolved: Video Games and Storytelling’.”

“In early 2007, Fifty decided to start up his own website. He thought of it as a way to market his music and merchandise directly to the public, without the screen of his record label, which was proving quite inept in adapting to the Internet age.

First, he decided to experiment. As he prepared to launch a G-Unit record in the summer of 2008, he leaked one of the songs on to the website on a Friday night, then the next day he refreshed the Comments page every few minutes and tracked the members’ response to it. After several hundred comments it was clear that the verdict was negative. The song was too soft. They wanted and expected something harder from a G-Unit record.

Taking their criticisms to heart, he shelved the song and soon released another, creating the hard sound they had demanded. This time the response was overwhelmingly positive.

He put up the latest single from his arch-enemy The Game, hoping to read the negative comments of his fans. To his surprise, many of them liked the song. He engaged in an online debate with them about this and had his eyes opened about changes in people’s tastes and why they had perhaps grown distant from his music. It forced him to rethink his own direction.”

50 is one of the few celebrities who’s really trying to make his virtual life be every bit as healthy and vibrant as his physical life is.  There’s still A LOT that he could be doing with his online identity, but I still give him an A for effort.

“…a new entrant will be breaking onto the scene at a $5 price point for all-you-can-stream playback and what looks to be a very nice interface for managing your music and playlists. The MOG Music Network has existed previously as an aggregated collection of MP3 blogs along with editorial curated content focused on identifying hot new trends in the music world. On December 2, they’ll be launching their ambitious new subscription service that hopes to find the sweet spot in the music subscription space. Tracks will stream at a high-quality 256Kbps in the for now browser-based service, which has plans to launch a mobile music component by as early as the end of 2009.”

I have a feeling that these guys are gonna get my monies on the reg for a loooooong time!

“I knoe bitches from oyg that would dead mob yah s—t in harlem”

Tweeted by: @SomeNerdyAssGangstuh

“We’ll Be Ordering Up Our Own Video, Ads and Products on a Web Convergence Device. But Who Will Reap the Revenue?”

I will.  I’ll reap it.  Like, seriously… I plan on reaping every cent of it.

At least I think I’m gonna.

“On a deeper level, transmedia narratives strike an amazing balance between medium and message. In doing so, an exposition can carry out a story arc through application and dialogue that transcends all media execution. Whether you are a brand, an agency, a studio, or a publisher, transmedia storytelling is and will be an integral part of our future success as media entities and content providers.”

…What he said.

RT @algoRhythmLabs

“If celebrities are brands, and brands aspire to be celebrated by consumers, having the wrong celebrity endorse the wrong brand can be pretty detrimental.”

What he said.